Mobile should be considered your marketing mecca and apps form an essential part of that strategy.
When you need to communicate with your clients, you will never be able to say it as quickly or effectively as you can via mobile. Your message is immediate and straight to your customer’s hand. This immediate form of communication is an essential tool, it allows positive communication, reaction to negative and all encompassing customer service.
It is much easier to fuel brand advocacy and engagement with a mobile app.
YOUR MOBILE PRESENCE INCREASINGLY HAS A MUCH DEEPER AND IMPORTANT REACH EVERY DAY.
An app is only as good as the supporting services surrounding it and launching an overnight success won’t happen. Our approach is at first to talk you out of having an app, question whether you need one and investigate whether you actually just need a mobile website. If you pass this stage then the approach taken is to focus on the idea, the problem to be solved and the potential solutions.
There is a process which is undertaken to ensure we work together throughout. This approach has been refined down the years and unless it is followed meticulously (and as we see time and time again with our competitors) scope creep occurs or the budget has to be increased
The app is first wireframed and then designed. No development work is started until you are 100% happy and have signed off at each stage. The supporting services and web products are built and deploy to the App Stores. Once the app is live you will be supported with a refined marketing and promotional campaign to help get you to number 1 on the App Store.
GREAT APPS CAN ONLY HAPPEN IF YOU HAVE A GREAT PROCESS.
Every app whether it be e-commerce or enterprise, native or web is different but they all follow the same process. We start with the user experience (UX), user journey and user interface (UI) design, focusing on usability. This approach is taken when designing the app as this is one of the most crucial elements. Once you are happy with the design and have signed off, development is then started. We adopt an extreme agile approach as detailed in our process above and use enterprise software tools such as Bamboo, testflight and Hockeyapp to ensure every detail of the project is captured, built, tested and delivered.
PROVEN AND STREAMLINED
With extensive experience in the events and enterprise sector, we’ve gained recognition of delivering the highest quality products in the most efficient manner. This approach and experience ensures your project meets your timescales, your budget and most importantly, your needs. Approaching mobile in the same way as we approach more traditional web development projects means that you experience a process which fits seamlessly into your existing business rather than you having to fit around us.